There are some sad reasons why some cosmetics companies still use animal testing. From the monetary incentive to outdated laws.

There are superior and validated methods to test the safety of cosmetics instead of using animals. From skin reactions to DNA damage.

More and more countries ban animal testing for cosmetics in favour of animal-free methods. Find out which ones below.

Learn about the complicated laws on cosmetics testing in China. We talked to experts in the field and can share some of their progress.

Make a commitment to avoid cosmetics and household products that were tested on animals! We are stronger together.

Learn about all the impacts your cruelty-free shopping can have on animals! Every choice counts.

What does it take for a brand to be included in our Guide - the only cruelty-free verification in New Zealand. Encourage your favourite brand to join for free!

Fuel our work to end all harmful experimentation on animals, including cosmetics testing. Every donation is warmly appreciated!

Feature your brand in the Cruelty-Free Guide! It is completely free to join and signal your customers that you care about animals.

Steer clear of these brands if you want to live cruelty-free and avoid any animal-tested products! We found them not up to the task.

It is not always straightforward to tell if a brand is truly cruelty-free, or not. Learn some tips to make your choice easier.

There are several types of animal tests for cosmetics and household products. Learn about skin irritation, eye irritation, cancer and toxicity testing.